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According to a UN World Water Development Report, 70% of the world?EUR??,,????'?????<???EUR?s water use goes to agricultural irrigation; 23% is used for industry and only 7% is for domestic use. Inefficient irrigation wastes more water than all the water that is used inside every household in the world combined. Further, the UN assesses that almost 60% of irrigation water is wasted.
There are many reasons for irrigation water inefficiency. For the rural poor, it is usually due to a lack of infrastructure, as many farmers have to channel water to their farmland in uncovered canals, allowing much of the water to soak into unfarmed soil or evaporate. For these people, water is a scarce resource, often difficult to obtain. Though much more efficient irrigation technology, such as drip irrigation, has been around for a long time, poor farmers have lacked the capital and technical knowledge to invest in it.
Now, there is an organization that designs and markets affordable drip irrigation products to farmers. India?EUR??,,????'?????<???EUR?s International Development Enterprises (IDEI) has introduced an Affordable Drip Irrigation Technology Intervention program which offers a collection of ready-to-use kits, marketed out of the back of a truck that travels from village to village. The program offers irrigation lessons through an instructional, Bollywood-style video.
Drip irrigation is an extremely efficient method of watering plants. Water does not evaporate or soak into the ground nearly as much as it does through open canals or sprinklers. Drip irrigation consists of pipes with tiny holes (or pipes of porous material), sometimes buried in the ground, that let a controlled amount of water drip in certain places directly onto the ground or to the roots.
Though it can be more expensive to install, it saves precious water and keeps crop quality high.
The company has already sold more than 80,000 of these irrigation kits and plans on selling many more.
Source: www.worldchanging.com.
Francisco Uviña, University of New Mexico
Hardscape Oasis in Litchfield Park
Ash Nochian, Ph.D. Landscape Architect
November 12th, 2025
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