A new nationwide research study of over 2,000 adults 18+ conducted online by Harris Poll on behalf of the Outdoor Power Equipment Institute (OPEI) has found that Americans seem to remain confused about new fuel choices at the pump and their appropriate usage. Even more concerning are reports of consumers fueling their engine products with the incorrect type of fuel. This year's poll shows more consumers have incorrectly used an E15 or higher ethanol fuel in an engine not designed for it this year compared to 2015 (five percent this year vs. three percent in 2015).

The OPEI survey found that more Americans who own outdoor power equipment are paying attention to the type of fuel they use this year than in years past, with 44 percent saying they pay attention (compared with 36 percent in 2016 and 35 percent in 2015). Additionally,GMT Watches awareness of ethanol in gasoline seems to remain steady, with 84 percent, overall, reporting they are aware of that fact this year compared to 85 percent in 2016 and 84 percent in 2015.

"While most people seem to be aware that there is ethanol in gasoline, the poll results show increased misfueling. This raises big concerns as different ethanol content fuels become available in the marketplace," said Kris Kiser, President and CEO of OPEI.

Over three in five Americans assume that any gas sold at fueling stations is safe for all of their cars as well as other, non-road engine products, like boats and mowers (63 percent in 2017, up from 60 percent in 2016 and 57 percent in 2015). This year's poll also shows roughly two thirds of Americans believe higher ethanol blends of gas are safe to use in any engine (31 percent).

"Hundreds of millions of pieces of legacy outdoor power equipment products are in use today that are designed and warranted to run on E10 or less fuel.