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Campustown?EUR??,,????'???s facelift has brought a new sense of pride to the area. Residents, students, alumni and business owners are proud and pleased with the new look and feel of the streetscape.
With an infrastructure dating back to the 1920s, the city of Champaign, the University of Illinois and a not-for-profit organization called ?EUR??,,????'??Campustown 2000?EUR??,,????'?? joined forces to facilitate the rebuilding of the old, deteriorating infrastructure. The goal was to transform the look and function of Campustown and present a new front door for the University and Champaign community. The consultant team of Hitchcock Design Group and Foth Infrastructure and Environment was commissioned to guide Champaign in the redevelopment.
After gathering input through interviews with key community stakeholders, and during subsequent public workshops, Hitchcock Design Group helped the community create an exciting vision for the new and improved streetscape. Through this new design, an ?EUR??,,????'??overall look?EUR??,,????'?? and pedestrian-friendly area was created to revitalize and enliven the unique character of the Campustown district. The action plan for Campustown outlined four major goals:
To support an overall redevelopment plan, provide adequate parking for all current and potential users of Campustown. Develop an overall ?EUR??,,????'??look?EUR??,,????'?? for the Campustown area. Maintain and improve Campustown infrastructure. Reduce crime and improve personal safety in Campustown.
The corridor infrastructure had deteriorated and Green Street?EUR??,,????'???s aesthetic appeal had become unacceptable to university students, recruits, alumni, and local consumers. The consultant team was responsible for seeing the project through to completion on a very fast track to accommodate upcoming new sporting events and marketing opportunities for the city of Champaign and the University of Illinois.
Careful coordination of the engineering consultant, landscape architects, electrical and traffic consultants and many local stakeholders resulted in a complete makeover of Campustown. All soft and hard design elements were coordinated between consultant team members to create the overall new look.
Hitchcock Design Group, the landscape architect, was wholly involved in all program development phases of the project and facilitated several public consensus-building workshops to determine the overall design scheme, and key issues for all stakeholders.
The Landscape Architect provided hard and soft streetscape element design including plantings, benches, trash receptacles, planters, bollards, signage, safety rails, and other amenities. Selection and placement of these elements was key to achieving the city?EUR??,,????'???s goal of improving pedestrian and bicycle safety on the Green Street corridor.
The project replaced the streetscape and infrastructure in Champaign?EUR??,,????'???s commercial district leading to the direct heart of the University of Illinois campus, where the death of a student had heightened awareness of pedestrian and bicycle safety due to multiple elevated vehicular and pedestrian conflict points.
The event that clinched the urgency of the project was the announcement that the Chicago Bears had selected the U of I Memorial Stadium as the site for their ?EUR??,,????'??home?EUR??,,????'?? 2002-2003 NFL season football games. With increased traffic, exposure, potential revenues and potential university recruits, Champaign was determined to put its best foot forward.
Because each consultant had diverse expertise there was potential for an awkward transfer of responsibility. Professionalism and motivation toward a common goal allowed the project coordination to run smoothly with each party focusing on the best of all possible designs.
Design and construction costs were partially recaptured by increased revenue from the Chicago Bears football games. Partial funding was also received from the University of Illinois and state of Illinois in the form of grants. The project represents a long-term investment with a return measurable both in dollars and in support from the University of Illinois ?EUR??,,????'??? a major staple to the local economy. Notably, final project costs were well below original budgeted amounts. The Campustown Streetscape project was completed before project deadlines set forth by the city. This was accomplished through all consultants?EUR??,,????'??? involvement in the construction coordination, as well as innovative approaches to confirming constructability before problems arose in the field.
The original concepts and goals of the improvements were met or exceeded by the design. Campustown?EUR??,,????'???s facelift has brought a new sense of pride to the area. Residents, students, alumni and business owners are proud and pleased with the new look and feel of the streetscape, slowed traffic with improved safety, vastly improved appeal, and a lasting infrastructure design.
Project Size: 4 acres (1/2 mile of roadway) Construction Costs: Budgeted= $7,035,510 Actual= $6,530,002 Source: Hitchcock Design Group
4 acres (1/2 mile of roadway)
Construction Costs:
Budgeted= $7,035,510
Actual= $6,530,002
Source: Hitchcock Design Group
Francisco Uviña, University of New Mexico
Hardscape Oasis in Litchfield Park
Ash Nochian, Ph.D. Landscape Architect
November 12th, 2025
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