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Westhaven, Tennessee Community by Karen Parr, Southern Land Co.
Twenty miles from the twang of Nashville's guitars, the tranquil neighborhood of Westhaven comes into view. Here are elegant homes nestled among verdant hills. Lush vegetation and venerable trees blend naturally with the surrounding countryside. There are white picket fences and people strolling along the sidewalks. Here, underneath all that beauty and tranquility, is the amalgamation of numerous theories, visions and plans. Southern Land Company (SLC), a real estate development firm, conceptualized Westhaven, a 1,500-acre traditional neighborhood development (TND) in Franklin, Tenn. As the region's first TND, Westhaven assumed an experimental role. According to the Congress for the New Urbanism (CNU), there are 13 daunting principles that the community should embrace. (Note: CNU is a Chicago-based nonprofit organization founded in 1993. It works with architects, developers, planners and others to create cities and towns that include "coherent regional planning, walkable neighborhoods and attractive, accommodating civic spaces.") Using these principles as a framework, SLC went outside academic and theoretic boundaries. The traditional Franklin, Tenn. team members decided to get their hands dirty. They knew, for example, key new urbanism principles--such as homes should be within a five-minute walk of neighborhood centers. But they scrutinized the specifics of what makes such a walk resonate. They asked questions such as, "What do you see during those five minutes? What do you feel? What do you hear and smell?" This detail-seeking dialectic came from the top: SLC founder and CEO Timothy Downey is a man known for his attention to the finer points of the broad brushstrokes. It was his vision of Westhaven that swept Southern Land Co. into a new urbanism dialogue. Professionals in the fields of landscape architecture and town planning pored over designs until not a drainpipe was left unexamined. The consumers--homeowners taking that hypothetical walk--are now truly living the TND dream. Management Mirrors Theory The community's success has been credited in many respects to the company's management style. SLC is a vertically-integrated organization. This business model encourages an exchange of ideas among departments that includes landscape architecture, architecture, land planning, horticulture, homebuilding, civil engineering, finance, community development and marketing. Not ironically, this interdisciplinary exchange of ideas mirrors the fundamental by-product of TND: a community that fosters communication and creativity. It also increases efficiency and thoroughness, thus ensuring that the details--the fundamental building blocks of a TND--are masterfully orchestrated. And it ensures that no one discipline overshadows the others. Working as a team has kept every member focused on a singular vision driven by a simple question: What will help the Westhaven resident truly enjoy the community experience? "Every discipline has input," says Rob Molchan, a town planner. "Everyone operates on the same wavelength. Our ideas coalesce and we have complete focus on one vision." The Land of Land To Southerners, land is lifeblood, but surprisingly, it took little convincing to persuade hundreds of pioneer-minded homeowners to eschew grand back yards for the shared green spaces of Westhaven. Half of Westhaven's land, 768 acres, is open and green. Ultimately the developed portion will include 2,600 single-family homes interwoven with pedestrian paths, streets, retail spaces, condominiums and brownstone-style town homes. Planned development mixed with open space is, by new urbanism maxims, diametrically opposed to conventional suburban development with big houses on large lots. Still, while TND has precursors in certain historic towns such as Savannah, Georgia and Charleston, South Carolina, it is a largely new concept for middle Tennessee. New urbanism's idea of borrowing from the past and providing modern amenities was one SLC embraced when planning Westhaven. Then as home sales outpaced expectations--at five to 10 percent above market average--SLC realized its belief in building communities, not subdivisions, was an idea long overdue in the region. "It was something of a challenge to convince people to give up a big house and a big lot," explains Christopher Wood, a senior landscape architect at SLC. "But we created an atmosphere of comfort and beauty so that residents would experience enjoyment outside of their own property in communal spaces. I think it's also an idea people will continue to welcome, because with our busy lifestyles maintaining large landscapes isn't feasible." Comfort Is Key As a cornerstone of new urbanism, open space should theoretically be inviting. In reality, it can be intimidating. This was another psychological issue that landscape architects and planners examined. Again, they went beyond theory by examining the sensory experience of open space. When people are overwhelmed by an expanse, the comfort level can go down, Wood believes. And the last thing a development firm wants is for homeowners to feel uncomfortable in what was theorized to bring comfort. An effective way Westhaven landscape architects solved this potential problem was by layering plant materials to create garden rooms, producing an open space that was a comfortable scale for residents. In Westhaven's Founders' Square, edges are defined by evergreens; these are then scaled down to human size by layering multiple heights of plant materials such as flowering shrubs, perennials and groundcover. This landscaping surrounds a fountain, a 22-foot sculpture inspired by the famous Forsyth Park Fountain in Savannah, Ga. "The fountain is an example of drawing people into a space," Crenshaw says. "People will sit by that fountain for 45 minutes at a time." Utilizing Common Space Westhaven landscape architects look for ways to get residents to actively use all spaces to add value to the community. "We're not out there trying to design these open spaces that are strictly for marketing props," says Ben Crenshaw, SLC's vice president of landscape architecture. "It's all about the experience of living in these spaces, within this community, inside this house. It's all melded. That's why Westhaven's green spaces have been successful." "Open space is nice, but if it isn't used, how successful is it?" Wood asks. "The design is not for the designer, it's for the people to use." At SLC, successful design and planning aims to evoke an emotional response. The team always remembers they're designing for people, not to elicit "cool" or "wow" reactions.
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