FRESNO, Calif. - Zvi E. Sella, President and CEO of Netafim USA, has been asked to join the Irrigation Association Strategic Advisory Board. The Purpose of the IA Strategic Advisory Board is to recommend courses of action to the IA Board of Directors that involve long-term goals and priorities.

"As water becomes an increasingly precious resource, there will be many new challenges that the IA will need to be ready for," Sella said. "The best way for us to continue to grow and advance as an industry will be to work together as dealers and manufacturers to collaborate on our industry's future goals."

This appointment represents an addition to the many activities Netafim USA is involved with as an industry leader, contributing to issues vital to the community and irrigation industry. Other activities include the Netafim University Education Programs and Professional Tours, as well as the Netafim Recycling and Netafim Financing initiatives.