NADRA Partners with VisionScape

NADRA is made up of deck builders, manufacturers, dealers/distributors, wholesalers, retailers, lumberyards and service providers to the deck and railing industry. NADRA serves as a trade association with emphasis on safe building practices, and deck safety.

The North American Deck & Railing Association (NADRA) partners with VisionScape Interactive, LLC., in an attempt to support and grow the outdoor living industry through 3D visualization.

VisionScape 3D designs are created from an ever-expanding 3D catalogue of actual products and brands from the industry. Easy-to-use smart tools allow software users to create true-to-life designs with just a few clicks, and no previous experience required. The designs can be shared online with vivid screenshots, walkthrough videos, images and the 2D plan to create an immersive customer experience.

''When a consumer can experience exactly how a finished project will look and feel, right in their own backyard, sales are likely to be more frequent and larger'', observes VisionScape Founder and CEO John Porco. ''Our partnership with NADRA equips the industry in providing this experience to consumers.''

As part of this relationship, NADRA will utilize VisionScape's technology to support the industry with the tools to succeed including, a 3D design gallery to be presented on NADRA.org, exclusive VisionScape webinars and training for NADRA contractors and dealers as well as exclusive manufacturer programs.

''The exciting products and technologies available today in decking, railing, fencing, landscaping, patio pavers, pool and spa as well as landscape lighting, now have the ability to come alive with a simple point and click,'' explains NADRA Executive Vice President Michael Beaudry. ''This partnership not only enables our members to provide a superior customer experience, it also unifies each segment of the outdoor living industry.''

For more information about NADRA, please visit nadra.org.

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