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Well . . . The first year of LSMP is now under our belts and while we?EUR??,,????'?????<???EUR?re not quite fat yet, we have eaten well at the table of 2004 . . .
For the sake of history and in the spirit of the elections . . . LSMP is the first new magazine from Landscape Communications, Inc., that didn?EUR??,,????'?????<???EUR?t start out as a regional publication, but ?EUR??,,????'?????<?went national?EUR??,,????'?????<? beginning with the premiere issue. LSMP?EUR??,,????'?????<???EUR?s sister publications include Landscape Contractor National (LCN) and Landscape Architect and Specifier News (LASN) . . . and don?EUR??,,????'?????<???EUR?t forget landscapearchitect.com . . .
LSMP has already published more than 430 pages and every issue has produced a new advertising record. Every issue has also produced a new record for reader response!
Over the first three issues we have had more than 18,000 of you either complete a response card or tell us that you want to receive the publication. This means that LSMP now meets the postal requirements for periodicals and delivery will be sped up by days, if not weeks . . .
LSMP has also applied for its BPA circulation audit, which doesn?EUR??,,????'?????<???EUR?t mean much to you as readers but does make a big difference for the advertisers. Since we are in the election season I can explain it as we now hold the House and Senate, so it really doesn?EUR??,,????'?????<???EUR?t matter if the opposition doesn?EUR??,,????'?????<???EUR?t like our existence . . .
In 2005, LSMP will expand from four issues to eight information-packed issues!
With issues focusing on the maintenance of cemeteries, universities, parks, destination resorts, amusement parks, and athletic fields, LSMP will bring you the best of the very best.
In fact, if you?EUR??,,????'?????<???EUR?ve won awards for your work as a superintendent, we want to hear from you and explore the possibility of featuring your award-winning work in the magazine . . .
And don?EUR??,,????'?????<???EUR?t forget about the annual ?EUR??,,????'?????<?Mowers?EUR??,,????'?????<? issue or the industry leading ?EUR??,,????'?????<?Super Guide?EUR??,,????'?????<? product and services directory . . . Did I say industry leading?!? That?EUR??,,????'?????<???EUR?s right . . . in only its first year LSMP is already leading the industry . . . We love it when the others look for ways to copy . . .
From September 1, 2004 through March 2005, LSMP will be distributed at the Western Nursery and Landscape Association?EUR??,,????'?????<???EUR?s WLNE Expo, the Outdoor Power Equipment Institute?EUR??,,????'?????<???EUR?s International Lawn, Garden and Power Equipment Exposition (EXPO 2004), the National Recreation and Park Association?EUR??,,????'?????<???EUR?s N.R.P.A. Show, the Professional Lawn Care Association of America?EUR??,,????'?????<???EUR?s Green Industry Expo (G.I.E. Show), the Irrigation Association?EUR??,,????'?????<???EUR?s I.A. Show, the Colorado ProGreen Show, the Golf Course Superintendent?EUR??,,????'?????<???EUR?s G.C.S.A.A. Show, the Sports Turf Manager?EUR??,,????'?????<???EUR?s S.T.M.A. Show, and the California Landscape Contractors Association?EUR??,,????'?????<???EUR?s Landscape Industry Show . . .
Somewhere out there we are bound to see you, so please be sure to stop by and say, ?EUR??,,????'?????<?Hey?EUR??,,????'?????<?!!!
And now . . . as we ride into the sunset of 2004 and look for the dawn of 2005 we want to say, ?EUR??,,????'?????<?Thanks?EUR??,,????'?????<?!!! to all of you who have responded to LSMP and all of you who will be responding . . . This has been a great year and we look forward to many more years of educating and entertaining you with articles and advertisements that will assist your efforts in running the finest facilities on the face of the earth . . .
?EUR??,,????'?????<???(R)God Bless
George Schmok, Publisher
Raleigh, North Carolina
Francisco Uviña, University of New Mexico
Hardscape Oasis in Litchfield Park
Ash Nochian, Ph.D. Landscape Architect
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