To distribute information about their new RX, NX and CS Series, which all come equipped with the MECHRON???(R)???AE???? 2200 UTV Tier 4 ECO Common Rail Diesel Engine, Kioti Tractor developed a microsite.

On the heels of the introduction of Kioti Tractor's Tier 4 line in October, the company recently announced the launch of a new microsite, www.kiotitier4.com, designed to inform visitors about the company's portfolio that now features equipment with lower fuel emissions and increased power.

The site highlights the physical and environmental features and benefits of the new EPA-certified Tier 4 tractors in the NX, RX and CK series. It also provides specifications on each of the tractors, and information about the Daedong???(R)???AE???? Tier 4 Eco Diesel engine and dealer locations.



 "A microsite made sense because we had a lot of information to convey," said Billy Barnes, creative director at Howard/Merrell, the agency behind the development of the site. "We also needed a place where consumers and dealers could go to see the entire Tier 4 line."



 "As dealers begin to tout our EPA-certified tractors, we want to provide the necessary information to help our customers make informed purchasing decisions and get the perfect tractor for their needs," said Peter Dong-Kyun Kim, chief executive officer of Daedong-USA, Inc., KIOTI Tractor Division.


 
 Each of the new tractors is equipped with a Tier 4 Eco Diesel engine, which, according to the company, endured prolonged exposure to extreme heat and cold during testing and still maintained performance and reliability.