John J. (Jay) Fernholz Title: Landscape Architect, Owner Company: J.J. Fernholz and Associates, Landscape Architects Location: Holmen, Wisconsin Education: University of Wisconsin, BSLA Years in Profession: 30 Member of ASLA since: 1984 ASLA Chapter: Wisconsin Category: Service Most Notable Projects: 1) Arcadia Memorial Park in Arcadia, Wisconsin. 2) Sand Lake Elementally School, in Holmen, Wisconsin. 3) Wisconsin D.O.T. U.S. Highway 53 in La Crosse County, Wisconsin. "I would instruct Landscape Architects to embrace the principles contained in the theories of environmental corridors as articulated by Professor Philip H. Lewis Jr. Natural communities require a web of interconnectedness for the ecosystem to thrive. Public access along the shores of waterways and along the rims of prominent ridge tops should be a basic tenet of all design. And...point the wheelbarrow the direction you intend to go before you fill it."