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Homeowners view professional equipment as investments they can pay off over time, said president and chief executive officer of Ariens Co., Daniel Ariens. The company makes mowers and snow blowers. Consumer sales have improved with homeowners opting for $4,000 to $10,000 commercial mowers, compared to $1,000 consumer riding models.
Ariens' commercial sales have continued rising, up 25 percent this year. ''Consumers are slowly coming back to hiring landscape contractors,'' said Ariens.
Landscapers, however, are cautious to reinvest as customers trickle back ?EUR??,,????'??+ repairing existing equipment and holding back on new orders, or purchasing cheaper models than in years past, he said. Ariens' spare parts business has continued to grow since the recession.
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